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India × West
House of
Reyana
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Elevated Western silhouettes infused with authentic Indian textile artistry. Hand block printed. Chikankari embroidered. Naturally made.
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India × West
Elevated Western silhouettes infused with authentic Indian textile artistry. Hand block printed. Chikankari embroidered. Naturally made.
Our Story
"Global fashion is saturated.
Indian craftsmanship is undervalued.
We exist in that gap."
House of Reyana was born from two sisters — Shreya and Krina — who grew up between worlds. One a physician pursuing an MBA at Ivey, the other a tech consultant at Deloitte. Together, they built a brand to bridge what they always felt was missing: authentic Indian soul in the Western everyday wardrobe.
Every thread is worked by artisan families in Lucknow and Jaipur, paid fairly, and crafted on natural fibres. No fast fashion. No compromise.
The Founders
Co-founder & CEO
B.Tech · Ex-Deloitte
Operational discipline and strategic rigor. Krina brings tech consulting and business acumen to every decision, ensuring Reyana scales with integrity.
Co-founder & CMO
MD · MBA Candidate, Ivey Business School
Story and soul. Shreya shapes the brand voice, community, and creative vision — rooted in cultural authenticity and a deep love for Indian craft.
The Art Behind Every Thread
Jaipur · Since the 12th century
Carved wooden blocks, dipped in natural dye, pressed by hand — one impression at a time. Each print is unique, imperfect in the most beautiful way.
Lucknow · Mughal court tradition
Delicate shadow-work embroidery on fine fabric. Thirty-two distinct stitches, each worked by trained hands in the lanes of old Lucknow.
India · Sustainably sourced
Cotton, linen, silk blends — sourced from mills that respect both the land and the weaver. Materials that breathe, age gracefully, and last for decades.
MVP Collection
BestsellerMen'sChikankari Tee
$68
SignatureWomen'sChikankari Midi Dress
$245
NewWomen'sBlock Print Wrap Dress
$195
My grandmother learned this stitch from her grandmother. Now I'm learning it from her. When you wear this, you carry four generations of our family with you.
Fatima Bi · Chikankari Artisan · Lucknow, 2024
Early Access
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